India has announced the launch of its all-new
at Rs 6,999. The hairdryer comes powered with Panasonic’s patented
and Platinum ions Technology. Priced at Rs 6,999, the new hairdryer will be available on Amazon.in.
, the hair dryer uses nanoe - ultrafine water particles that penetrates into hair cuticles, to maintain the moisture balance of the hair and scalp, while the platinum ions coat the hair surface and tighten the cuticles to make them UV rays resilient, for healthy and lustrous hair. The nanoe technology also helps neutralise the positive charge generated on the surface of hair and prevents static electricity, claims Panasonic.
The new hair dryer comes with two different types of nozzle attachments - set nozzle and quick dry nozzle, technology unique to Panasonic, which is claimed to provide strong and soft airflows for better styling, within limited time and minimum heat damage. The device has a 50-degree centigrade healthy mode for preventing damage from excess heat. Panasonic’s new hair dryer comes with a foldable handle.
Speaking about the launch, Suguru Takamatsu, divisional head – Consumer Sales Division, Panasonic India, said, “We have seen an upsurge in demand for grooming and styling products in the past few months and we anticipate it to continue, especially with the festive season around the corner. And through the launch of our new hair dryer with nanoe technology, we aim to meet the styling needs of the consumers.”